Privacy Policy

Effective Date: October 10, 2025
Last Updated: January 19, 2026

1. Introduction

Welcome to KeyPlay (“we,” “our,” “us”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, purchase our digital goods, or interact with our services.

2. Data We Collect

We may collect the following categories of personal information:

• Account Data: name, email address, password, and country.
• Payment Data: limited payment details processed securely by our payment processors. We do not store full card numbers or payment credentials.
• Device & Usage Data: IP address, browser type, device information, and interaction logs.
• KYC/Verification Data: only if required by law or payment processor (e.g., identity verification or proof of age).

3. How We Use Your Data

We process your data to:

• Provide and manage your account and digital purchases.
• Process transactions securely.
• Send order confirmations, delivery notifications, and service updates.
• Improve website performance and prevent fraud or unauthorized use.
• Comply with applicable laws and regulations, including tax and anti-fraud obligations.

4. Legal Basis for Processing (GDPR)

We process personal data under the following legal bases:

• Contractual necessity – to deliver your purchased digital products.
• Legal obligation – for accounting, KYC, and tax compliance.
• Legitimate interest – to prevent fraud and maintain platform security.
• Consent – for receiving marketing or promotional messages.

5. Data Retention

We retain personal data only as long as necessary to fulfill the purposes above or as required by law. You can request deletion of your data at any time by contacting us at support@keyplay.store.

6. Cookies

We use cookies to enhance your browsing experience and analyze website performance. You can disable cookies in your browser settings; however, certain features may not function correctly.

7. Data Security

All communications and transactions are encrypted using SSL/TLS technology. Access to personal information is limited to authorized personnel who require it for operational purposes.

8. International Data Transfers

Your data may be processed or stored on servers located outside your home country, including within the European Union or other jurisdictions providing adequate protection under GDPR-compliant safeguards.

9. Your Rights

Under applicable data protection laws (e.g., GDPR), you have the right to:

• Request access to and correction of your data.
• Request deletion (“right to be forgotten”).
• Withdraw consent for marketing at any time.
• Object to or restrict certain processing activities.
• File a complaint with your local data protection authority.

10. Third-Party Services

We may share limited data with:

• Our payment processing partners.
• Hosting, analytics, and security providers.
• Legal authorities when required by law.

11. Children’s Privacy

Our services are intended for users aged 18 and over. We do not knowingly collect personal information from minors.